Money Market Fund Assets Continue Increase, Retail Investors Join Surge. The Investment Company Institute's latest weekly asset totals show money market mutual funds increasing by $21.4 billion to a record $3.047 trillion. Retail fund assets led the increase this week, rising by $19 billion to a record $1.124 trillion. Institutional assets rose by $2 billion to a record $1.923 trillion. Government institutional assets rose $19.1 billion and government retail assets rose $6.1 billion. Non-government institutional assets fell $18.7 billion and non-govt retail rose $9.2 billion. Money fund investors continue to be unfazed by ongoing SIV and ABCP-related turmoil to date, correctly surmising that they will be protected by fund advisors via purchases of troubled securities or credit enhancements. Money fund assets have increased by over $100 billion month-to-date in November, following increases of approximately $92 billion in October, $78 billion in September, and a record $193 billion in August. Year-to-date, money fund assets have increased by $665 billion, or 27.9%. Over 52 weeks, assets have grown by $736 billion, or 31.8%.